Evidence-informed business-model diagnosis
BusinessBuilder’s methods draw on published research in strategy, business-model design, dependence and AI reliability. For each source we show what the researchers found, what it supports in our method—and what it does not establish.
How we use research
Research can support a principle without proving a particular method. We therefore say a method is informed by or consistent with published evidence—never that BusinessBuilder itself has been academically validated. Every source below links to the original, and we review entries as new research appears.
Established evidencePeer-reviewed studies, systematic reviews and authoritative institutional research, cited directly.
Our interpretationHow we apply that evidence to founder-led businesses—shown separately from what the research found.
Still being testedEmerging research and preprints we are watching, labelled as such until the evidence matures.
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